BBC English
Learning platform

BBC English
Learning platform

unsplash-image

Brief

BBC English Mobile is born in 2017 as the result of the experience of more than 30 years teaching English along with our passion for e-learning innovation. As a tech company we embrace the challenges of the new digital world and the opportunities that it brings.

Our team is made up of experts in different areas working hard towards a common goal - help the world learn English definitely.

Skill

Branding, Logo Redesign, App design

BBC English Mobile is born in 2017 as the result of the experience of more than 30 years teaching English along with our passion for e-learning innovation. As a tech company we embrace the challenges of the new digital world and the opportunities that it brings. Our team is made up of experts in different areas working hard towards a common goal - help the world learn English definitely.

Skill

Branding, Logo Redesign, App design

BBC English Mobile is born in 2017 as the result of the experience of more than 30 years teaching English along with our passion for e-learning innovation. As a tech company we embrace the challenges of the new digital world and the opportunities that it brings.

Our team is made up of experts in different areas working hard towards a common goal - help the world learn English definitely.

Skill

Branding, Logo Redesign, App design

BBC English Mobile is born in 2017 as the result of the experience of more than 30 years teaching English along with our passion for e-learning innovation. As a tech company we embrace the challenges of the new digital world and the opportunities that it brings.

Our team is made up of experts in different areas working hard towards a common goal - help the world learn English definitely.

Skill

Branding, Logo Redesign, App design

BBC English Mobile is born in 2017 as the result of the experience of more than 30 years teaching English along with our passion for e-learning innovation. As a tech company we embrace the challenges of the new digital world and the opportunities that it brings.

Our team is made up of experts in different areas working hard towards a common goal - help the world learn English definitely.

Skill

Branding, Logo Redesign, App design

FONT FAMILY

Monteserrat 

COLOR PALETTE

bbc_palette
logo_1

Reference

Flowers usually represent beauty but also the power of growing life in nature. Rubik Cube is a good metaphor of something inextricable, like English language for beginners. So we want to merge these two meanings to explain how English Mobile could improve naturally your skills despite English seems to be something
impossible to learn.

 

Reference

Flowers usually represent beauty but also the power of growing life in nature. Rubik Cube is a good metaphor of something inextricable, like English language for beginners. So we want to merge these two meanings to explain how English Mobile could improve naturally your skills despite English seems to be something
impossible to learn.

Reference

Flowers usually represent beauty but also the power of growing life in nature. Rubik Cube is a good metaphor of something inextricable, like English language for beginners. So we want to merge these two meanings to explain how English Mobile could improve naturally your skills despite English seems to be something
impossible to learn.


Reference

Flowers usually represent beauty but also the power of growing life in nature. Rubik Cube is a good metaphor of something inextricable, like English language for beginners. So we want to merge these two meanings to explain how English Mobile could improve naturally your skills despite English seems to be something
impossible to learn.


Reference

Flowers usually represent beauty but also the power of growing life in nature. Rubik Cube is a good metaphor of something inextricable, like English language for beginners. So we want to merge these two meanings to explain how English Mobile could improve naturally your skills despite English seems to be something
impossible to learn.

Logo Clear Space

Grey area indicates Safe Zone. Other graphical and visual elements can be safely positioned up to the adjoining Blue area.Grey dotted area indicates Clear Space. This area must be kept free of all other graphical and visual elements. The minimum required Clear Space is defined by the double measurement ‘X’ (equal to the distance between the elements of the logo).

clear_space_logo

Logo Construction

 

Logo Construction

Logo Construction

Logo Construction

Logo Contruction

logo_construction

The Montserrat Font Project

Julieta Ulanovsky began this project in 2010 while a post-graduate student of typeface design at the FADU, University of Buenos Aires. She launched it as a Kickstarter project in 2011, in order to complete the first public release and share it with the world through Google Fonts.Only one font styles are used for the logo but all the family could be used for all future applications.The huge variety of font weights and widths will ensure immenense flexibility, and consistency for the future growth of the identity.

When to Use

Montserrat Bold is the primary font used for the logotype/logo wording. It can also be used as the standard when stronger emphasis is needed, such as in: stationery, website design, brochures and all forms of general correspondance.

The Montserrat Font Project

Julieta Ulanovsky began this project in 2010 while a post-graduate student of typeface design at the FADU, University of Buenos Aires. She launched it as a Kickstarter project in 2011, in order to complete the first public release and share it with the world through Google Fonts.Only one font styles are used for the logo but all the family could be used for all future applications.The huge variety of font weights and widths will ensure immenense flexibility, and consistency for the future growth of the identity.

When to Use

Montserrat Bold is the primary font used for the logotype/logo wording. It can also be used as the standard when stronger emphasis is needed, such as in: stationery, website design, brochures and all forms of general correspondance.

 The Montserrat Font Project

Julieta Ulanovsky began this project in 2010 while a post-graduate student of typeface design at the FADU, University of Buenos Aires. She launched it as a Kickstarter project in 2011, in order to complete the first public release and share it with the world through Google Fonts.Only one font styles are used for the logo but all the family could be used for all future applications.The huge variety of font weights and widths will ensure immenense flexibility, and consistency for the future growth of the identity.

When to Use

Montserrat Bold is the primary font used for the logotype/logo wording. It can also be used as the standard when stronger emphasis is needed, such as in: stationery, website design, brochures and all forms of general correspondance.

The Montserrat Font Project

Julieta Ulanovsky began this project in 2010 while a post-graduate student of typeface design at the FADU, University of Buenos Aires. She launched it as a Kickstarter project in 2011, in order to complete the first public release and share it with the world through Google Fonts.Only one font styles are used for the logo but all the family could be used for all future applications.The huge variety of font weights and widths will ensure immenense flexibility, and consistency for the future growth of the identity.

When to Use

Montserrat Bold is the primary font used for the logotype/logo wording. It can also be used as the standard when stronger emphasis is needed, such as in: stationery, website design, brochures and all forms of general correspondance.


The Montserrat Font Project

Julieta Ulanovsky began this project in 2010 while a post-graduate student of typeface design at the FADU, University of Buenos Aires. She launched it as a Kickstarter project in 2011, in order to complete the first public release and share it with the world through Google Fonts.Only one font styles are used for the logo but all the family could be used for all future applications.The huge variety of font weights and widths will ensure immenense flexibility, and consistency for the future growth of the identity.

When to Use

Montserrat Bold is the primary font used for the logotype/logo wording. It can also be used as the standard when stronger emphasis is needed, such as in: stationery, website design, brochures and all forms of general correspondance.


font_usage_1

Montserrat Bold

Kern 25
Line Height 0.95

 

Montserrat Bold

Kern 25
Line Height 0.95

Montserrat Bold

Kern 25
Line Height 0.95

Montserrat Bold

Kern 25
Line Height 0.95

Montserrat Bold

Kern 25
Line Height 0.95

guide_font

Portrait Logo


Portrait Logo


Portrait Logo


Portrait Logo

 

Logo Portrait


portrait_logo

Landscape Logo

 

Landscape Logo


Landscape Logo



Landscape Logo



Landscape Logo


landscape_logo
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